Browsing All Posts filed under »Events«

Building Trust is an Investment

August 2, 2011

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A Guide to Kick Start Your Community Relations Efforts By Leah Martinez, Public Relations Account Executive for Foster Marketing   With cutting costs and bolstering the bottom line topping the agenda for most companies, the idea of launching a community relations campaign may not be greeted with a flood of enthusiasm at the corporate level. Just… [Read more…]

Don’t Overlook ROI Opportunity at Trade Shows

May 26, 2011

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By Megan Hebert, Trade Show Coordinator for Foster Marketing Another one in the books! For me, wrapping up another successful Offshore Technology Conference (OTC) can be compared to that feeling of liberation in school just after completing your last exam of the semester. With this year’s OTC having the highest attendance and largest exhibition since… [Read more…]

What is the Energy Future?

May 17, 2011

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READING TIME: Gain perspective on the future of the energy industry in under 2 minutes. (Part Three of a Three-Part Series on the Future.) By George Foster, CEO of Foster Marketing The first week in May is always reserved for the Offshore Technology Conference or OTC, the biggest event in the oil and gas industry.… [Read more…]

The Show Must Go On… So Plan Early & Often

September 4, 2010

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By Megan Hebert, Trade Show Coordinator for Foster Marketing Communications Throughout our careers, we all glean tips and tricks of the trade. After several years coordinating trade shows and traveling from Calgary to Kuala Lumpur, I have learned that Velcro is a must, Pledge wipes work best for Plexiglas and that when a protester runs through… [Read more…]

Building a Booth and Building Trust

September 4, 2010

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By Megan Hebert, Trade Show Coordinator for Foster Marketing At the recent EXHIBITOR Conference and Exhibition in Las Vegas, it was comforting to find myself amidst a group of professionals who understand why you need a budget for Velcro … and a storage bin for duct tape. This annual show draws thousands of attendees who want to… [Read more…]

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